The Rise of Prime Leasing: How It Benefits Contractors & Homeowners
Thursday, June 18
3:00PM-4:00PM Eastern (12:00 PM-1:00 PM Pacific)
Event Type
Webinar
Description
Are you keeping up with the payment solutions customers want and customizing your sale pitches? Learn how prime leasing differs from traditional financing, why it is gaining traction, and what contractors need to understand to confidently position the right payment solution for the right customer.
In this episode of Matt Chatts, Matthew Bratsis and the OPTIMUS team sit down with Ryan Mustric from Palmetto Financing, to discuss the growing trend of prime leasing and how it can be more attractive for certain customers compared to more traditional models. Together, they break down the key differences in structure, customer fit, and sales approach, while exploring how prime leasing can open new opportunities in the right scenario.
Presenters
Matthew Bratsis
Vice President, Contractor Services
As Vice President of Contractor Services, Matthew is responsible for all lending and finance operations within EGIA. As the founder and creator of OPTIMUS, Matthew used his 30+ years of experience in the industry, understanding of the contractor process and non-stop creativity to streamline and simplify payment solutions for virtually every contractor. Working directly with lending and affiliate partners, Matthew and his team strive to develop cutting edge payment and promotional offerings for EGIA’s vast contractor base. In addition, Matthew leads EGIA’s business development strategy, as well as the design and implementation of finance training content.
After attending Virginia Commonwealth University, majoring in Psychology, Matthew started his journey in finance and customer experience in 1995. He began at American General Finance, followed by stops at Equity Lending, Greensky and Renovate America.
Ryan Mustric
West Coast Channel Manager, Palmetto Financing
I got my start in a family HVAC business, which means I learned work ethic early, and that “trial by fire” is sometimes literal. From there, I traded toolkits for tech, jumping into fintech (consumer finance), taking a detour through SaaS, and eventually finding my way back to consumer finance, where I’ve stayed.
Career-wise, I’ve done a bit of everything: biz dev, sales, rev ops, and leadership. Basically, if it touches revenue, I’ve probably had my hands in it. I like building things that grow, fixing things that don’t, and operating somewhere in the middle of strategy and execution where most of the real work happens.
Drew Cameron
CEO, Flow Odyssey | President, Energy Design Systems, LLC
Drew Cameron is North America’s most sought-after sales and marketing strategy and success advisor to Home Services Contractors as the founder and CEO of Flow Odyssey (formerly HVAC Sellutions), president and co-owner Energy Design Systems, and EGIA Contractor University founder, trainer, and board member. Drew is a renowned author, speaker, educator, coach, consultant, software developer, philanthropist, and a Contracting Business International Consultant award winner and NCI Influencer award winner.