iMarket Solutions - OPTIMUS Financing

iMarket Solutions

Home Services Marketing with Your Business in Mind

We are “Dedicated to Contractor Success” by blending the power of a full scope marketing plan, starting with brand identity, a market analysis, then creating a specific customized marketing plan for your business - inclusive of traditional and digital marketing strategies to help you maximize your leads and grow your profits. We’ve worked with many hundreds of home services contractors across the US and Canada since 2010 and are proud to say our very first client is still a client today.

Our approach is simple: we believe in the power of omnichannel marketing to align with your business goals and stay ahead of a changing marketing landscape. Whether it's crafting impactful direct mail campaigns, designing paid search ads that convert, or optimizing your organic web presence, our goal is the same—to help contractors thrive in a competitive market. Our DNA is home services marketing expertise and our people are the difference.

Omnichannel Marketing Products We Offer:

  • Fractional CMO Services - to Design a real marketing plan
  • A Full Market Potential Analysis - what can it be?
  • The Building of a Custom Marketing Plan inclusive of internal communications, culture and of course media planning
  • Innovative Website Design with State of the Art Best Practices
  • Search Engine Optimization to Improve & Maintain Rankings
  • Backlinking
  • Content Packages
  • Lead Quality Review - Listening and evaluating calls
  • Reputation Management
  • Social Media - Organic and Paid Advertising
  • Email Marketing to Existing Customers
  • Advanced Google Business Profile Management - to optimize GBP Pages
  • Paid Search - Google Ads and Microsoft Bing Ads
  • Remarketing Ads
  • ClickFraud AI
  • Local Service Ads by Google Management
  • Video Content Packages
  • Live Chat with a live person
  • Branding Services - Brand Identity, Creative, Brand Guides
  • All Forms of Direct Mail - Postcards, PTU marketing, Radius Mailers, Coupons
  • FULL scale Management of 30-60-90 Day Campaign Marketing Calendars
  • Customized Promotional and Integrated Campaigns
  • fireFLAI - AI backed Persona Targeting and Competitor Conquest
  • fireFLAI TV and RADIO - for OTT targeting personas
  • A Tech Stack to accomplish data and analytics
  • Best in Class Dashboard with all CPL, CPC, and analytics at your fingertips
  • Best of all - you OWN all your data and your content